How is written communication primarily different from verbal communication?

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Prepare for the ASU COM259 Midterm Exam with comprehensive flashcards and multiple-choice questions. Each question is accompanied by detailed hints and explanations. Get ready to excel in your Communication in Business and Professions exam!

The distinction that written communication is primarily different from verbal communication due to its permanence is rooted in the nature of each form. Written communication creates a tangible record that can be referred back to over time; emails, reports, and contracts are examples of documents that preserve information and can be reviewed or cited later. This aspect of permanence ensures that the content remains unchanged after it is created, while verbal communication, which primarily occurs in spoken form, tends to be more ephemeral. Once words are spoken, they often cannot be retrieved in their exact form, making it more susceptible to misinterpretation or forgetfulness.

In contrast, aspects such as immediacy and the ability to revise are more related to specific situations and contexts rather than defining attributes of the communication types. Verbal communication does indeed allow for revisions during a conversation through clarification and feedback, but it does not ensure permanence. Similarly, while tone can vary in both forms, verbal communication is typically richer in emotional and tonal nuances. Thus, understanding that written communication serves as a lasting record is crucial in business and professional settings.

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